Fashion and homeware brand NEXT will be opening an outlet at Affinity Devon in early autumn.
NEXT clothes and home furnishings are exclusively designed to offer style, quality and value for money with a contemporary fashion edge. For thousands of women, Next is the first stop for well-heeled workwear, with its range of sharp tailoring and smart tops. But its casual trends remain popular too, with the same high quality in every product line – from men’s suits and smart shoes to schoolwear and sportswear.
The addition of a NEXT Outlet to Devon will bring all of the above at prices you will scarcely believe. When you consider the mile-long queues that signal the start of one of their legendary sales, it’s no wonder that NEXT has been on our high streets for 30 years.
Nicky Lovell, Head of Outlets and Brand Development at Affinity, said: “Leasing momentum across the Affinity Outlets has proven strong throughout lockdown, demonstrating confidence in outlet retailing.
“We are continuing to stay focused on our strategy of raising the bar of the retail proposition across all of the centres. Our success is testament to the strength of our long-term relationships working with key retail brands. We look forward to welcoming NEXT at Devon and bringing this new offering to our loyal customers within the community.”
Nicola Cann, Affinity Devon, commented that the reaction to the news has been incredible. “Our latest announcement has created a huge buzz both in the centre and online.
“We know that a NEXT Outlet has been top of our shoppers wish lists for years, so it’s exciting that we have managed to secure this huge brand and we’re confident that our local shoppers and tourists alike will enjoy what NEXT Outlet has to offer.”